Anvil is an SEO platform designed to help brands gain visibility and traffic from Large Language Models (LLMs) like ChatGPT and Gemini. It offers end-to-end visibility, analysis, comparison, and optimization tools to improve brand performance in AI-driven search environments.
Key features:
- Continuous Visibility: Monitors brand mentions and rankings across various AI platforms.
- Competitor Benchmarking: Provides side-by-side comparisons of brand performance against competitors.
- Content Gap Analysis: Identifies missing topics and suggests content improvements.
- LLM Ranking Optimization: Analyzes site structure, metadata, and copy to optimize for LLMs.
- Custom Reports & Alerts: Delivers real-time updates and actionable insights.
- Cross-Platform Coverage: Tracks performance across major LLM platforms like OpenAI, Perplexity, Claude, and Gemini.
Use Cases:
- SEO Professionals: Optimizing content strategies for AI-driven search.
- Marketing Teams: Enhancing brand visibility and traffic from LLMs.
- Content Creators: Identifying relevant topics and improving content performance in AI environments.

