Semrush is a comprehensive online visibility management and content marketing SaaS platform. It offers tools and reports that assist businesses in improving their online presence.
Key features include:
- SEO Tools: Keyword research, rank tracking, site audits, backlink analysis, and competitive analysis.
- Advertising Tools: PPC campaign management, ad research, and competitor ad strategy analysis.
- Content Marketing Tools: Content creation assistance, topic research, SEO writing assistant, and content performance tracking.
- Social Media Management: Social media posting and scheduling, brand monitoring, and competitor analysis.
- Market Research: Traffic analysis, market exploration, and audience insights.
- AI Tools: Analyze LLM brand mentions, track AI visibility, and get AI strategy tips.
Semrush is used by SEO specialists, PPC experts, content marketers, social media managers, and businesses of all sizes looking to enhance their online marketing efforts.

